Apartment Turnover Business in Accra: A Step-by-Step Guide

The demand for apartment turnovers—which includes deep cleaning, maintenance, and preparing rental units for new tenants—is growing in Accra. With the rise of Airbnb rentals, serviced apartments, and high tenant turnover in urban areas, landlords and property managers need reliable services to clean, repair, and reset apartments between tenants.

Starting an apartment turnover business in Accra can be a profitable venture if you set up efficient services, competitive pricing, and strong client relationships.

This guide outlines the steps to start and run a successful apartment turnover business in Accra.

1. Understand the Apartment Turnover Business

An apartment turnover business focuses on preparing rental units for new tenants. This includes:

• Deep cleaning of floors, bathrooms, kitchens, and walls.
• Minor repairs such as fixing leaks, replacing bulbs, or patching walls.
• Painting and refreshing interiors when necessary.
• Changing locks and checking security features.
• Furnishing or staging the apartment for new tenants (if required).

Landlords, Airbnb hosts, and property managers in Accra need quick turnaround services to reduce vacancies and attract new tenants faster.

2. Research the Market and Identify Your Target Clients

Who Needs Apartment Turnover Services in Accra?

• Landlords and Property Owners – Need quick turnovers to minimize rental vacancies.
• Real Estate Agencies – Often handle multiple apartment listings and require consistent property maintenance.
• Airbnb & Short-Term Rental Hosts – Require frequent deep cleaning and restocking between guests.
• Corporate Housing Providers – Offer serviced apartments and need regular upkeep.

Research the most active rental areas in Accra, such as East Legon, Cantonments, Osu, Labone, Spintex, Madina, and Airport Residential.

3. Develop a Business Plan

A solid business plan will help you stay organized and attract potential investors or partners.

Key Components of Your Business Plan:

• Business Model: Define whether you will offer cleaning, repairs, staging, or full-service turnovers.
• Startup Costs: Calculate expenses for cleaning supplies, tools, staff wages, and marketing.
• Pricing Strategy: Decide on fixed rates per apartment or hourly charges.
• Marketing Plan: Identify how you will reach landlords, Airbnb hosts, and property managers.

Planning ahead ensures your apartment turnover business runs smoothly and profitably.

4. Register Your Business Legally

To operate professionally, register your apartment turnover business with the relevant authorities in Ghana.

Steps to Register Your Business:

1. Register with the Registrar General’s Department – Get a business name, certificate of incorporation, and TIN (Tax Identification Number).
2. Obtain Local Business Permits – Register with Accra Metropolitan Assembly (AMA) or local authorities for operational approval.
3. Comply with Tax Regulations – Register with Ghana Revenue Authority (GRA) for tax compliance.
4. Get Business Insurance – Protect against accidental property damage during turnover services.

Proper registration increases trust and credibility with clients.

5. Invest in Equipment and Supplies

Your business will require cleaning tools, maintenance supplies, and staging materials.

Essential Equipment for Apartment Turnovers:

• Cleaning Equipment: Vacuum cleaner, mops, disinfectants, scrubbing brushes.
• Maintenance Tools: Hammer, screwdriver set, plumbing tools.
• Painting Supplies: Rollers, brushes, wall fillers, and neutral paint.
• Security Essentials: New locks, key duplication kits.
• Furnishing & Staging Materials: Bedsheets, curtains, furniture polish, air fresheners.

Purchasing high-quality cleaning and repair supplies ensures efficient turnover services.

6. Hire and Train a Reliable Team

Depending on business size, you may need to hire staff for different roles.

Key Roles in an Apartment Turnover Business:

• Cleaning Staff – Handles deep cleaning and sanitation.
• Maintenance Workers – Repairs plumbing, electrical issues, or general wear and tear.
• Painters & Decorators – Refresh walls and prepare apartments for viewing.
• Project Managers – Coordinate schedules and oversee quality control.

Providing training on cleaning techniques, safety procedures, and customer service ensures professional results.

7. Set Competitive Pricing

Pricing should be based on apartment size, services offered, and turnaround time.

Typical Pricing Models in Accra:

• Basic Cleaning: GHS 200 – GHS 400 per apartment.
• Deep Cleaning & Maintenance: GHS 500 – GHS 1,000 per apartment.
• Full Turnover (Cleaning, Repairs, Painting): GHS 1,500 – GHS 3,000 per apartment.
• Airbnb Quick Turnover Service: GHS 100 – GHS 300 per visit.

Offer package deals for landlords with multiple properties to increase business volume.

8. Market Your Apartment Turnover Business

To attract clients, strong marketing is essential.

Best Ways to Promote Your Services:

• List on Apartments.com.gh – Advertise to landlords and property managers.
• Create a Professional Website – Showcase your services, pricing, and client testimonials.
• Use Social Media Marketing – Promote on Facebook, Instagram, and LinkedIn.
• Network with Real Estate Agents – Offer partnership deals to agencies.
• Target Airbnb Hosts & Short-Term Rentals – Contact hosts through Airbnb groups and WhatsApp communities.

Consistent marketing helps grow your client base quickly.

9. Offer Excellent Customer Service and Build Relationships

Satisfied clients will recommend your services to others.

Ways to Ensure Quality Service:

• Be punctual and reliable in apartment turnovers.
• Use high-quality cleaning products for a spotless finish.
• Offer emergency turnover services for last-minute requests.
• Provide before-and-after photos to show landlords the improvements.
• Follow up with clients for feedback and offer discounts for repeat customers.

A strong reputation will bring in more business through referrals.

10. Scale and Expand Your Business

Once your apartment turnover business is profitable, consider expanding.

Ways to Grow Your Business:

• Offer monthly maintenance packages to landlords.
• Expand to property staging and furnishing services.
• Invest in professional cleaning machines for efficiency.
• Hire more staff and cover new locations in Accra.

Scaling strategically will help you increase revenue and build a trusted brand in the real estate industry.

How Apartments.com.gh Can Help You Grow Your Business

If you want to connect with landlords, property managers, and Airbnb hosts, Apartments.com.gh is the perfect platform to market your apartment turnover services.

Why Use Apartments.com.gh?

• Access to landlords who need frequent apartment turnovers.
• Verified rental listings where you can offer services.
• A trusted platform for real estate professionals in Accra.

Sign up on Apartments.com.gh and grow your apartment turnover business today.

Conclusion

Starting an apartment turnover business in Accra is a profitable opportunity, given the growing rental market. By offering deep cleaning, repairs, and maintenance services, you can help landlords reduce vacancies and attract tenants faster.

With strategic marketing, high-quality service, and business partnerships, you can build a successful apartment turnover business in Accra. Take the first step today and start your journey in the real estate services industry.